Maintaining Identity in A Foreign Land: A Study of Bugis Tribe Cultural Communication in Tanah Bumbu, South Kalimantan

M. Sulfihidayatullah; A. S. Aisyah; L. Wahyuni; H. Nurfiadi

doi:10.53797/icccmjssh.v4.sp.34.2025

Authors

M. Sulfihidayatullah Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin, Kalimantan Selatan, INDONESIA
A. S. Aisyah Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin, Kalimantan Selatan, INDONESIA
L. Wahyuni Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin, Kalimantan Selatan, INDONESIA
H. Nurfiadi Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin, Kalimantan Selatan, INDONESIA

DOI:

https://doi.org/10.53797/icccmjssh.v4.sp.34.2025

Keywords:

Bugis tribe, cultural communication, cultural identity

Abstract

The Bugis tribe is known for its migration culture, not only in South Sulawesi but also spread across several regions in Indonesia. For the Bugis people, migration is not just about seeking a livelihood, but is part of their identity and social pride. This research aims to describe the forms of communication among the Bugis migrant community in Tanah Bumbu and identify the challenges faced in maintaining cultural identity in a multicultural environment. The theory used is cultural communication. Data was obtained through observation, interviews, and documentation studies. There were 2 informants in this study who had the characteristic of being Bugis people who migrated to Tanah Bumbu Regency. The analysis technique used in this research is the interactive analysis technique of the Miles and Huberman model, namely data reduction, data presentation, and conclusion drawing. The results of this study found that the Bugis tribe in Tanah Bumbu Regency continues to strive to maintain its cultural existence through the use of the local language, preservation of customs such as the Mappanre ri Tasie festival, and the application of cultural values such as sipakatau, sipakainge, and sipakalebbi. Despite facing challenges in the form of differences in local culture, a homogeneous society, and the process of cultural adaptation, the Bugis people are able to adapt and acculturate with local cultures, such as Banjar and Islamic culture, so that they remain existent and harmonious in the community of Tanah Bumbu Regency.

Downloads

Download data is not yet available.

References

Ardani, A. (2025). Dampak Asimilasi Budaya Masyarakat Luwu Dengan Etnis Bugis Di Desa Rante Alang Kecamatan Larompong Kabupaten Luwu (Doctoral dissertation, IAIN Parepare).

Bauto, L. M. (2014). Perspektif agama dan kebudayaan dalam kehidupan masyarakat Indonesia. Jurnal Pendidikan Ilmu Sosial, 23(2), 11-25. https://doi.org/10.17509/jpis.v23i2.1616

Carlson, V. J., & Harwood, R. L. (2000). Understanding and negotiating cultural differences concerning early developmental competence: The six-raisin solution. Zero to Three, 20(3), 19–24.

Creswell, J. W. (2014). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches. Sage Publications.

Gudykunst, W. B. (2004). Bridging Differences: Effective Intergroup Communication (4th ed.). Thousand Oaks, CA: Sage Publications.

Hall, E. T. (1989). Beyond Cultures.-New York-London-Toronto-Sidney-Aukland: Anchor Books, Doubleday.

Herlin, H., Nurmalasari, A., Wahida, W., & Mamonto, M. A. W. W. (2020). Eksplorasi nilai-nilai Sipakatau Sipakainge Sipakalebbi Bugis Makassar dalam upaya pencegahan sikap intoleransi. Alauddin Law Development Journal, 2(3), 284-292. https://doi.org/10.24252/aldev.v2i3.16997

Jackson, J. (2019). Introducing language and intercultural communication. Routledge.

Juliani, R., Cangara, H., & Unde, A. A. (2015). Komunikasi antarbudaya etnis aceh dan bugis-makassar melalui asimilasi perkawinan di kota makassar. KAREBA: Jurnal Ilmu Komunikasi, 70-87.

Liliweri, A. (2020). Dasar-dasar komunikasi antar budaya.

Miles, M. B., Huberman, A. M., & Saldana, J. (2014). Qualitative Data Analysis: A Methods Sourcebook (3rd ed.). California: SAGE Publications.

Rico, R., & Hayat, M. A. (2021). Kesalahpahaman Komunikasi Suku Dayak dan Suku Banjar. ETTISAL: Journal of Communication, 6(2), 162-180. https://doi.org/10.21111/ejoc.v6i2.5257

Ridho, A. F., & Nugraha, I. F. (2024). Praktik Massompek Sebagai Prinsip Penyebaran dan Ketahanan Diaspora Bugis di Wilayah Maritim Indonesia-Malaysia. Student Research Journal, 2(6), 119-136. https://doi.org/10.55606/srj-yappi.v2i6.1632

Samovar, L. A., Porter, R. E., Stefani, L. A., & Sidabalok, I. M. (2010). Komunikasi lintas budaya. Salemba Humanika.

Sihabudin, H. A. (2022). Komunikasi antarbudaya: Satu perspektif multidimensi. Bumi Aksara.Suparlan, E. (2013). Dinamika Komunikasi antar budaya dan Agama di desa Tawakua Kabupaten luwu timur (studi kasus etnik bali dan jawa). Skripsi, UIN Alauddin Makassar, 1.

Turistiati, A. T., Rusmana, A., Hafiar, H., & Koswara, I. (2018). Developing Intercultural Communication Competence (A Phenomenological Study on Alumni of the Ship for Southeast Asian Youth Program). In The 2nd International Symposium on Social Science, Arts, and Humanities (SYSSARM 2019).

Wijayanto, A., Or, S., Kom, S., Anggaira, A. D. A. S., Kustiawati Ningsih, S. P., & Mubarok, M. M. A. (2023). NUSANTARA.